A Major Mattress Brand

I created the vision for a sleep expert AI chatbot to connect sleep deprived adults to relevant products.

1 in 3 adults say they are sleep deprived. We explored the potential of using AI to help direct and help customers to resources and products to get better sleep.

The result: A blue-sky design exploration that resulted in the greenlight of a year long design project.

See Prototype

Role

Lead UX Designer

Timeline

8 Weeks

Team

1 UX Designer

1 Product Manager

Scrum Team

The Challenge

Mattresses are just one part of sleep, and this brand wanted to explore expanding their share of the multi-billion dollar sleep market beyond mattresses.

The goal: expand their market share in the overall sleep space, including a personalized marketplace, sleep data interpretation, and real-time feedback using AI.

How might we improve the sleep quality of Americans using sleep.com?

To get there, I focused the AI concept on three design strategies.

Data Interpretation

How might we consolidate our fit information?

Marketplace

How can we connect adults to relevant sleep products and services?

Real-time Feedback and Help

How might we provide relevant sleep information in real time to help them fall asleep?

Design Phase

The goal of this design wasn’t to design the whole thing, but to show how this chatbot could solve sleep problems in real time.

To do this, I mapped two key flows: a sleep-support conversation that leads into the marketplace, and an AI-supported marketplace experience where prompts help filter and surface product recommendations.

Sleep supported conversation flows

AI Supported Marketplace

The Solution

A calming, personalized opening experience, with real-time feedback, AI-interpreted sleep data, and personalized product recommendations.

The app gives users a calming, personalized opening experience with prompts. It provides real-time feedback offered problem-solving and support to help with sleep.

I reduced returns by creating a better size guide experience.

See Work

I reduced bounce rates and increased AOV by 7% with a Shopify redesign.

See Work

© Olivia Girgis 2026 All Rights Reserved

Product Design & Illustration

A Major Mattress Brand

I created the vision for a sleep expert AI chatbot to connect sleep deprived adults to relevant products.

1 in 3 adults say they are sleep deprived. We explored the potential of using AI to help direct and help customers to resources and products to get better sleep.

The result: A blue-sky design exploration that resulted in the greenlight of a year long design project.

See Prototype

0-1 Design

Product Design

Role

Lead UX Designer

Timeline

8 Weeks

Team

1 UX Designer

1 Product Manager

Scrum Team

The Challenge

Mattresses are just one part of sleep, and this brand wanted to explore expanding their share of the multi-billion dollar sleep market beyond mattresses.

The goal: expand their market share in the overall sleep space, including a personalized marketplace, sleep data interpretation, and real-time feedback using AI.

How might we improve the sleep quality of Americans using sleep.com?

To get there, I focused the AI concept on three design strategies.

Data Interpretation

How might we consolidate our fit information?

Marketplace

How can we connect adults to relevant sleep products and services?

Real-time Feedback and Help

How might we provide relevant sleep information in real time to help them fall asleep?

Design Phase

The goal of this design wasn’t to design the whole thing, but to show how this chatbot could solve sleep problems in real time.

To do this, I mapped two key flows: a sleep-support conversation that leads into the marketplace, and an AI-supported marketplace experience where prompts help filter and surface product recommendations.

Sleep supported conversation flows

AI Supported Marketplace

The Solution

A calming, personalized opening experience, with real-time feedback, AI-interpreted sleep data, and personalized product recommendations.

The app gives users a calming, personalized opening experience with prompts. It provides real-time feedback offered problem-solving and support to help with sleep.

I reduced returns by creating a better size guide experience.

See Work

abstract painting

I reduced bounce rates and increased AOV by 7% with a Shopify redesign.

See Work

© Olivia Girgis 2026 All Rights Reserved

Product Design & Illustration

A Major Mattress Brand

I created the vision for a sleep expert AI chatbot to connect sleep deprived adults to relevant products.

1 in 3 adults say they are sleep deprived. We explored the potential of using AI to help direct and help customers to resources and products to get better sleep.

The result: A blue-sky design exploration that resulted in the greenlight of a year long design project.

See Prototype

0-1 Design

Product Design

Role

Lead UX Designer

Timeline

8 Weeks

Team

1 UX Designer

1 Product Manager

Scrum Team

The Challenge

Mattresses are just one part of sleep, and this brand wanted to explore expanding their share of the multi-billion dollar sleep market beyond mattresses.

The goal: expand their market share in the overall sleep space, including a personalized marketplace, sleep data interpretation, and real-time feedback using AI.

How might we improve the sleep quality of Americans using sleep.com?

To get there, I focused the AI concept on three design strategies.

Marketplace

How can we connect adults to relevant sleep products and services?

Data Interpretation

How might we help adults understand their sleep tracking information?

Real-time Feedback and Help

How might we provide relevant sleep information in real time to help them fall asleep?

Design Phase

The goal of this design wasn’t to design the whole thing, but to show how this chatbot could solve sleep problems in real time.

To do this, I mapped two key flows: a sleep-support conversation that leads into the marketplace, and an AI-supported marketplace experience where prompts help filter and surface product recommendations.

Sleep supported conversation flows

AI Supported Marketplace

The Solution

A calming, personalized opening experience, with real-time feedback, AI-interpreted sleep data, and personalized product recommendations.

The app gives users a calming, personalized opening experience with prompts. It provides real-time feedback offered problem-solving and support to help with sleep.

I reduced bounce rates and increased AOV by 7% with a Shopify redesign.

See Work

abstract painting

I created the vision for a sleep expert AI chatbot for sleep deprived adults.

See Work

© Olivia Girgis 2026 All Rights Reserved

Product Design & Illustration